Apple This

As we all know, Apple comes out with a new upgrade or device every few months. Most people can’t keep up with the constant advances. But, recently Apple launched it’s new iPhone 5, not too long ago. Since then it’s been restyled and perfected into the most high-tech smartphone up to date.There are two types, the iPhone 5S and the iPhone 5C, but what’s that differences between the two? Understanding the differences in these two phones can be tricky, except the obvious difference, the new color choices of the phones. The iPhone 5C is rumored to be Apple’s “low-cost” iPhone choice for consumers.  Prices depend on how many GB you purchase. A 16GB is around $100 USD, and a 32GB is priced around $199 USD. The iPhone 5S is more expensive, ranging from $199-$399 USD when purchased with a two-year contract. The iPhone 5S also offers more storage options, 16GB, 32GB and 64GB being the largest storage capacity.

Most differences are in the phone’s hardware inside the phone. Both models are quite fast, but the iPhone 5S has a faster processor than the 5C. If you like colored phones, then the 5C is for you. The 5C uses a plastic body that comes in multiple bright color choices (blue, red, yellow, green, white), where as the 5S uses a metal body in only three colors (white, black, gold). The newest high-tech advance on the 5S is the built in fingerprint scanner on the home button on the front of the phone and the new camera features. The fingerprint ID scanner provides extra security rather than just entering a passcode to unlock your cellphone.The iPhone 5C still has two cameras, like the 5S, one on the front and one on the back. The user-facing camera on the 5C is a 1.2 megapixel camera with 720p HD video, while the back camera is a 8 megapixel camera and can take 1080p HD video recordings.

Whether you find yourself a colorful iPhone 5C user, or high-tech 5S smartphone user, both iPhone’s perform basically the same with differences in quality, how quickly information loads and different features. Overall, the iPhone 5S has been the most popular choice amongst consumers for the upcoming holiday season. Many users of the iPhone 5S report positive feedback about its performance.

Supposedly there is an iPhone 5S in the works that will run about $350 and is made of plastic.  One has to wonder if this is the answer to the “champagne taste vs. beer budget” dilemma for so many consumers.  Analysts are encouraging big tech firms to consider marketing more to the low-end Smartphone market in order to push sales and generate profits.  They contend that the upper-end market is already overcrowded.

It looks like, if rumors are true, Apple has taken note of the analysts’ suggestions and have been working on a plastic iPhone.  Sources behind the leaked information say the device is polycarbonate and the screen will stay at the same 4-inches as the iPhone 5.  Overall it is said to have most of the same specs and features being carried over with only a couple of minor downgrades and the outer materials to keep costs at a minimum.

Rumor has it the new unlocked iPhone 5S Light will come in a variety of bold colors to appeal to both younger and older consumers.   But the price will be the attention grabber and will undoubtedly make a huge difference when it comes to appealing to lower-end markets.

The real question is:  will mainstream markets consider $350 affordable?

Smartphones are definitely a very personal choice that put a real hit on the wallet if you choose to get the latest and greatest of features, name brand and apps.  Maybe Apple has the right idea with making a more “disposable” type phone.  Especially in the business market, providing every employee with a smartphone could have its advantages but could prove to be too expensive for some budgets, especially a small business.   An iPhone 5S Light could also be the perfect answer to all those parents who dread the phrase, “I just dropped my phone and its broken!”.

According to recent reports, Apple is extremely close to unveiling its new line of home computers, something a lot of users have been waiting for. There have been a lot of news outlets citing “multiple sources” saying that a refresh of Apple’s iMac lineup is “imminent”.

That’s not all, though, as these reports also claim that it is possible for Apple to unveil the new computer lineup as early as next month. If this happens then it will likely be at the same event where the company is expected to show off the new 7″ 0r 8″ iPad Mini and the much anticipated iPhone 5.

It’s no surprise that Apple’s home computer line is no longer the driving force behind the company, what with products like the iPhone, iPod and iPad dominating sales, but that doesn’t mean that the sector hasn’t remained as strong as ever. Mac computers also carry higher margins than Apple’s other devices, meaning they are more profitable for the company at the point of purchase.

Due to the immense popularity of the iPhone, iPod and iPad, many consumers are starting to show a renewed interest in the iMac. However, there still remains a large portion of the population who love their Apple mobile devices but would never dream of switching to an Apple computer.

I think the main reason for this is because people see a computer and think how they will use it and how functional it is. When they look at things like the iPhone and iPad they think of fun and innovation. In addition to that, whenever a new Mac computer is unveiled it generally receives far less fanfare than any of Apple’s mobile devices.

The one thing that could turn desire for an iMac could be if Apple decides to upgrade the lineup with its highly popular Retina Display, the same display seen on the new iPad. Unfortunately, many tech analysts don’t believe that the technology is ready for use on such a large screen. I guess we will just have to wait and see what Apple offers consumers when the new iMacs are debuted, possibly, next month.

Source: TG Daily – Rumor: Apple to show off new iMacs soon

CNBC has just commissioned a new survey which depicts exactly why the stock price in Apple has been on such a rise over the past several years. According to the survey, over half of all the homes in the entire United States own a product made by the Cupertino tech giant. In addition to that, 1 out of every 10 homes that do not own an Apple product plan to purchase one in the next year.

According to Vice President of Hart Research Associates Jay Campbell, which conducted the CNBC survey along with Bill McInturff, “It’s a fantastic business model – the more of our products you own, the more likely you are to buy more. Planned obsolescence has always been  part of the technology industries sales model, but Apple has taken it to a whole new level.”

The survey discovered that a total of 49% of the homes in the United States didn’t own a single Apple product. A total of 16% owned a single Apple device with 12% owning 2 devices, 13% owning 3 to 4 devices and 9% owning 5 or more devices, totaling  51% of American homes.

In addition to those findings, the survey discovered that a home’s income level is a strong indicator of Apple product ownership. 28% of homes making under $30,000 per year only own one Apple product while 77% of homes making more than $75,000 per year own one or more.

63% of individuals between the ages of 18 and 34 and between 35 and 49 own Apple products, whereas only 50% of the 50 to 64 age range do, with those aged 65 older having 26% owning an Apple product. 61% of households with children also own an Apple product, as opposed to the 48% of households without children.

The average home in the South owns 1.2 Apple products, which marks the smallest in any region, while the average household in the country owns 1.6 Apple devices. In addition to that, CNBC noted that the survey polled 836 Americans from March 19th to the 22nd and contained a margin of error of +/- 3.4%.

Source: Mac Rumors – 51% of US Households Own An Apple Product

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Target, in my opinion, is one of the greatest stores on the planet. The ones around my neck of the woods literally have everything: clothes, electronics, movies, toys, games, cameras, home goods, food and even a Starbucks, Pizza Hut and food court. So, whenever I go into Target, I can’t help but say to myself, “How could this place possibly get any better?” By adding an Apple store, that’s how.

Reuters had originally reported that Target would be installing special displays for Apple products in concordance with a new effort known as “The Shops of Target”, something the retailer announced last week. Target will begin with 25 stores around the country, which is the same number that was initially reported by Apple Insider last week as well.

The Cupertino giant already offers a plethora of devices and accessories at Target, though selection is limited to iOS products like the iPhone, iPod and iPad. The mini Apple stores found within other big name retailers, like Best Buy, include all of that with the addition of Apple computers.

A spokesman for Target could not confirm nor deny whether or not these new mini Apple stores inside of Target would include Apple’s computers as well, though it stands to reason that, if Apple is making a big deal out of it like they are, we may very well see Apple computers added to the list.

Other companies, like Wal-Mart, already offer limited selections on laptops though none offer complete Apple computers. Should Target begin retailing Apple’s famous computers, we could very well see Target become the next big thing in the retail market. I know that this definitely excites me because it gives me yet another thing to look at during one of my many trips to Target on the weekends.

Source: CNET – Target confirms plans for mini Apple stores

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Think wearable computers are only things Marty McFly can get ahold of? Think again, because Apple is apparently working on designs for wearable computers and has even gone as far as to create a few prototypes, just because they can. Multiple unnamed sources are claiming that a small team at Apple’s headquarters in Cupertino, California are hard at work on these devices, as well as concepts for other wearable computer products.

The New York Times reports that Apple’s wearable computer concept will include devices that transmit data to your iPhone or display information on iPod screens. Apple is also said to be playing with the idea of a wrist watch-style iPod that has a curved glass surface along with a Siri voice control interface.

The curved glass surface idea began as a rumor in the beginning of 2011, though at the time it was also assumed that the glass was for the next generation iPhone. That rumor, however, quickly became debunked when the iPhone 4S was released with the exact same screen format as the previous iPhone 4. Though, maybe the rumor isn’t false and is simply referring to the iPhone 5?

It seems likely that Apple is working on new designs and accessories for these wearable computers since iPods, iPads and iPhones are already extremely portable. Wearable devices seem like the next logical step for Apple though the sources are saying that just because Apple has prototypes does not mean we will be seeing these devices anytime soon.

Regardless, Apple is already teasing consumers with wearable tech with the iPod Shuffle and the new version of the iPod Nano. The new iteration of the Nano includes a lot of watch faces and some companies have even made wrist bands specifically designed to hold the iPod like a standard wristwatch.

Nevertheless, the mere thought of Apple bringing together the iPhone, wireless data technology and Siri onto a single, wearable device is definitely exciting and something that many people are praying the company is actually serious about bringing to life. I just hope they find a way to recreate the hoverboard from Back to the Future. If there is a company alive today that can do so, it is definitely Apple.

Source: The Mac Observer – Apple Working on Wearable Computer Prototypes

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So Apple’s annual developers conference is coming up, but don’t bother looking up tickets because Apple sold out of them on Monday. Yeah, they sold out already, and in record time nonetheless. With fast ticket sellouts come quick scalpers and that is definitely the story here. Many people are scalping tickets to the event on sites such as eBay and Craigslist with prices reaching as high as $4,599, which is nearly triple the sticker price of $1,599.

The Worldwide Developers Conference (WWDC) runs from June 6th to June 10th, 2011  and was sold out as of Monday, March 28th, 2011 in less than 12 hours which was dramatically faster than last year when it took a lousy eight days to sell out. 2009 wasn’t even close when it took almost a month to sell out. Tickets for this year’s WWDC were priced at $1,599, the same as they were for the 2010 edition.

Apple allows developers to buy multiple tickets with extra activation codes in order to hand them out to colleagues. However, some of these developers are taking advantage of the sellout and are selling their extra tickets at extremely high prices. The ticket with the highest bid that I have seen so far stood at $3,000.

A pair of tickets seen on the New York and San Francisco editions of Craigslist have been priced at $2,400 and $2,500. A seller in California had priced his extra ticket at $2,000 and increased the price by $500 a few hours later.

According to Rohit Sethi, the man in California selling the ticket, “I can deal for $2,500 only and by bank transfer. If you have any friends in the bay area, I can give them the code in person and they can activate on the spot too for authenticity by giving money in person.”

The only people allowed to attend the event are Apple-registered developers but the entry bar is low. Programmers only have to pay $99 for a one-year membership to Apple’s developer program and that’s it, there are no other eligibility requirements.

One good thing, for developers that is, is that Apple does not explicitly restrict the resale of WWDC tickets. Apple has not immediately replied to questions about their resale policy or whether or not they will take any action against people who resell WWDC tickets.

Scott Schwarzhoff, Vice President of Marketing for Appcelerator, the company known best for their multi-platform Titanium development tool, was not surprised about how fast the tickets for the event sold out. According to him, “The message from Jobs at the launch of the iPad 2, that this is the ‘post-PC world’ is hitting home. If you want to be part of that post-PC world, as a developer you need a ticket, and that ticket is WWDC.”

Schwarzhoff also argued that even though the iPod and iPhone have been successes for Apple, the iPad is the first device that has really grabbed the attention of business software developers. “You’re seeing demand from the more traditional IT and computing industry because of the iPad,” said Schwarzhoff. “The iPad is affecting areas that previously weren’t affected by a pure consumer device.”

It has already been noted that this year’s conference is expected to focus primarily on software as opposed to hardware and that the iPhone 5 will most likely not be in attendance. This intrigues me. With one of the most anticipated devices since the iPad 2 not coming out at the conference it surprises me that the conference sold out so fast.

But if you want a ticket to the show, you had better hit up eBay or Craigslist, and you must also be ready to part with about $2,000 to $3,000 at least.

Source: ComputerWorld – Apple’s WWDC sells out; scalpers price tickets up to $4,600

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